Privacy Policy for NorthByte Studio Website

Last updated: January 13, 2026

1. Controller

The controller responsible for data processing within the meaning of the General Data Protection Regulation (GDPR) is:

Leonardo Granetto
Biebricher Straße 7f
55252 Mainz-Kastel
Germany

📧 Email: LeonardoGranetto@gmail.com

2. Overview

This Privacy Policy applies to the NorthByte Studio website (northbyte.studio).

We are committed to protecting your privacy and handling your personal data in accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR).

3. Data We Collect

3.1 Technical and Usage Data

When you visit our website, we automatically collect certain technical information:

  • IP address (shortened or anonymized where possible)
  • Browser type and version
  • Operating system
  • Referrer URL (the page you came from)
  • Pages visited and time spent on pages
  • Date and time of access

Legal basis: Art. 6(1)(f) GDPR (Legitimate interest in ensuring website functionality and security)

3.2 Contact Form Data

If you use our contact form, we collect:

  • Name
  • Email address
  • Message content
  • Selected app (if applicable)

This data is used solely to respond to your inquiry.

Legal basis: Art. 6(1)(b) GDPR (Processing necessary to respond to your request)

4. Tracking and Analytics

We use tracking technologies to analyze website traffic, understand user behavior, and improve our services.

4.1 Google Analytics

We use Google Analytics, a web analytics service provided by Google LLC.

Google Analytics uses cookies to analyze how users interact with our website. The information generated (including your IP address) is transmitted to and stored by Google on servers in the United States.

We use IP anonymization, so your IP address is shortened within the EU before transmission.

Legal basis: Art. 6(1)(f) GDPR (Legitimate interest in analyzing website usage)

For more information: Google Privacy Policy

4.2 Meta Pixel (Facebook Pixel)

We use the Meta Pixel (formerly Facebook Pixel) to measure the effectiveness of our advertising campaigns and to deliver personalized ads.

The Meta Pixel collects data about your visit, including pages viewed and actions taken. This data may be used by Meta to show you relevant ads on Facebook and Instagram.

Legal basis: Art. 6(1)(a) GDPR (Consent, where required) or Art. 6(1)(f) GDPR (Legitimate interest in marketing)

For more information: Meta Privacy Policy

4.3 TikTok Pixel

We use the TikTok Pixel to measure advertising performance and optimize our campaigns on TikTok.

The TikTok Pixel tracks user interactions on our website and may be used to deliver personalized ads on TikTok.

Legal basis: Art. 6(1)(a) GDPR (Consent, where required) or Art. 6(1)(f) GDPR (Legitimate interest in marketing)

For more information: TikTok Privacy Policy

4.4 Google Ads Conversion Tracking

We use Google Ads Conversion Tracking to measure the effectiveness of our Google advertising campaigns.

When you click on a Google ad, a conversion tracking cookie is placed on your device. This allows us to track conversions and optimize our ad campaigns.

Legal basis: Art. 6(1)(f) GDPR (Legitimate interest in measuring advertising effectiveness)

5. Cookies

Our website uses cookies to improve functionality and analyze usage.

What are cookies? Cookies are small text files stored on your device by your browser.

Types of cookies we use:

  • Essential cookies: Required for website functionality
  • Analytics cookies: Help us understand how visitors use our website
  • Marketing cookies: Used to deliver personalized ads

You can control and delete cookies through your browser settings. However, disabling cookies may affect website functionality.

6. Data Sharing

We share data with the following third parties:

  • Google (Analytics, Ads): For analytics and advertising
  • Meta (Facebook, Instagram): For advertising and analytics
  • TikTok: For advertising and analytics

We do not sell your personal data to third parties.

7. International Data Transfers

Some of our service providers (e.g., Google, Meta, TikTok) may transfer data to countries outside the European Economic Area (EEA), including the United States.

These transfers are based on:

  • Standard Contractual Clauses (SCCs) approved by the European Commission
  • Adequacy decisions by the European Commission
  • Your explicit consent

8. Data Retention

We retain personal data only for as long as necessary:

  • Contact form data: Deleted after your inquiry is resolved (typically 30-90 days)
  • Analytics data: Retained for up to 26 months (Google Analytics default)
  • Cookie data: Varies by cookie type (typically 30 days to 2 years)

9. Your Rights

Under the GDPR, you have the right to:

  • Access your personal data (Art. 15 GDPR)
  • Rectify inaccurate data (Art. 16 GDPR)
  • Request deletion of your data (Art. 17 GDPR)
  • Restrict processing (Art. 18 GDPR)
  • Data portability (Art. 20 GDPR)
  • Object to processing (Art. 21 GDPR)
  • Withdraw consent at any time (Art. 7(3) GDPR)

To exercise your rights, contact us at:

📧 LeonardoGranetto@gmail.com

10. Opt-Out Options

You can opt out of tracking and advertising:

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements.

The latest version will always be available on this page.

12. Contact

If you have any questions about this Privacy Policy, please contact: